The Attention Economy Trap: Monetizing Gen Z Distraction in the Digital Economy
In
Economic Policy
On
June 27, 2026
The attention economy has become a transformative feature of the modern digital economy; the use of algorithmically driven systems to curate targeted advertising and content to maximize user engagement widespread. This brief covers the impact of engagement-focused platforms on young people, describes existing and emerging policy responses, and evaluates potential reforms centered on transparency. By having policymakers implement effective policy reform as the digital environment grows, future generations could be protected from harmful and unaccountable design practices.


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